Product code: Seduction (AWs)
Brand: Associated Weavers
from £20.36 per m2 (inc. VAT)
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Associated Weavers' (AWs) iSense Seduction has a unique, silky almost moleskin feel but don't let the gentle feel fool you in to thinking Seduction will not last an age - it's a warrior of a carpet!
Click here to see Associated Weavers Sensualité (iSense Sensuality) movie.
There are a number of yarns (or fibres) used when producing carpet. The main three are wool, polypropylene and polyamide. All three have their pros and cons. AWs have created iSense, a polyamide (aka nylon) yarn of sublime softness. The pros of polyamide is it's immediate softness and appearance retention compared to all polypropylene carpets. If you want a carpet to look better for longer chose polyamide. The cons? Polyamide yarn is more expensive than polypropylene ... but crikey, the bonkers soft feel you get from an iSense carpet is, in our opinion, so worth the little extra cost.
Seduction falls into the Saxony category. Saxony carpets generally offer a longer than average length of twisted tufts. The tips of the tufts remain distinct, not blending or merging together, leaving an elegant finish. Whilst not a defect, you should be aware that Saxony carpets will show foot prints and vacuuming tracks. Some folks love that phenomena, some don't ... we love that visual, textured tracking affect - shows off the fact you've vacuumed the carpet!
Associated Weavers have backed Seduction and all it's Sensuality Collection stablemates with a 20 year ... yes, a 20 year wear warranty.
Seduction is suitable for underfloor heating and has a TOG value of 1.40.
Pile content: 100% iSense Super Soft polyamidePile weight: 1,330 grammes per square metre (39oz per sq yd)Total weight: 2,160 grammes per square metreTotal thickness: 13.5mmWear classification: Heavy Domestic
To conclude, Seduction is not your average carpet. If Seduction was a holiday destination it would be Venice. More sophisticated than the average carpet, Seduction offers longetivty with timeless available colours to chose from. Seduction's secret weapon in it's armoury, however, is the re-donk-u-lous soft feel. Prepare to be wow-ed!
Seduction may not be the cheapest carpet available but class always comes with a slightly higher price tag. Just think of the envy you will create when Mrs Trellis from number 42 comes round to collect the subscriptions for next years Parish Newsletter and sees your Seduction for the first time. Really rub it in and insist she slips her comfy shoes off so her toes melt into Seduction's silkiness.
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