Product code: Adoration (AWs)
from £22.61 per m2 (inc. VAT)
Delivery Timeframe: 7-10 Days
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Associated Weavers' (AWs) iSense Adoration has a dense, short, super soft feel but beneath this scrummy exterior lies a ninja of a heavy domestic rated carpet.
BRM flooring group call Adoration "Allure".
Click here to see Associated Weavers Sensualité (iSense Sensuality) movie.
There are a number of yarns (or fibres) used when producing carpet. The main three are wool, polypropylene and polyamide. All three have their pros and cons. AWs have created iSense, a polyamide (aka nylon) yarn of sublime softness. The pros of polyamide is it's immediate softness and appearance retention compared to all polypropylene carpets. If you want a carpet to look better for longer chose polyamide. The cons? Polyamide yarn is more expensive than polypropylene ... but crikey, the bonkers soft feel you get from an iSense carpet is, in our opinion, so worth the little extra cost.
Adoration is classed as a Frisé carpet - a genuine rare breed of carpet. Similar to Saxony carpets but the difference between the two is Frisé yarn is more tightly twisted. Frisé carpets generally offer a longer than average length of tuft and are likely to show foot and vacuuming "prints". Some folks don't like the look of a visible swirl once the vacuum cleaner's been run over the carpet but us Flooring Gurus love the phenomena ... it shows you've just hoovered ... nice clean carpet!
Associated Weavers have backed Adoration and all it's Sensuality Collection stablemates with a 20 year ... yes, a 20 year wear warranty.
Adoration is suitable for underfloor heating and has a TOG value of 1.38.
Pile content: 100% iSense Super Soft polyamidePile weight: 1,650 grammes per square metre (49oz per sq yd)Total weight: 2,460 grammes per square metreTotal thickness: 13mmWear classification: Heavy Domestic
To conclude, Adoration is far from the madding carpet crowd. If Adoration was a pastry it would be an Almond Croissant. Inexplicably overlooked, for no apparent reason, but when you try it you think "why didn't I choose this sooner?" Considerably better quality than polypropylene carpets, Adoration offers a happy and long carpet life with contemporary colours to chose from. Adoration feels about as wonderful as a 10 week old Retriever puppy!
Adoration may not be the cheapest carpet available but then again, neither are Jimmy Choos' shoes the cheapest but by 'eck, you get something a bit different! Can you imagine the look on Mrs Trellis' face from number 42, when she drops in the new season's chutney and is stopped in her tracks as she spies your new super soft Adoration carpet for the very first time. You'll be the talk of the Parish!
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